Top Flooring Trends in Texas: What Contractors Should Offer in 2025

Nate Jones
Dec 9
3 min read

The flooring industry in Texas is entering 2025 with innovation, new materials, and strong demand driven by residential growth and commercial development. Contractors working in Houston, Dallas, Austin, San Antonio, Fort Worth, and El Paso are seeing increased interest in products that are durable, eco-friendly, and design-forward.

Understanding these trends helps contractors stay competitive and deliver the flooring solutions Texas property owners are asking for.

Trend 1 — Texas Flooring Trends: Luxury Vinyl Plank (LVP) as a Primary Material

Luxury Vinyl Plank continues to dominate the Texas market because it delivers the visual appeal of hardwood while offering resistance to moisture, scratches, and daily use.

Why LVP Works in Texas:

Fits modern design preferences
Performs well in humid regions like Houston and coastal Texas
Attractive price point vs. engineered wood

Read More: Visit Texas.gov for statewide building updates and consumer trends.

Trend 2 — Texas Flooring Trends: Wide-Plank Wood for Modern Design

Wide-plank hardwood and engineered wood is popular in high-end projects and growing residential markets in Austin, Dallas, and San Antonio. The long grain pattern and minimal seams give a clean, modern aesthetic.

Best Applications:

Open concept layouts
New construction and full renovations
Luxury rental properties

Trend 3 — Texas Flooring Trends: Matte Finishes & Natural Tones

In 2025, flooring color palettes are shifting toward warm, natural tones—oak, sand, matte walnut, and earth-inspired neutrals. These finishes pair well with Texas architecture styles, from modern farmhouse in Fort Worth to urban modern in Houston.

Why it Matters:

Matte hides wear better
A natural look feels timeless
Works for commercial and residential environments

Trend 4 — Texas Flooring Trends: Sustainability & Eco-Friendly Materials

Sustainability is more than a buzz term—Texas buyers are choosing flooring options that reflect environmental values.

Popular sustainable choices include:

Bamboo
Cork
Reclaimed wood
Recycled-content tile

Find More: Explore Texas environmental initiatives at Texas.gov.

Trend 5 — Texas Flooring Trends: Patterns and Mixed-Material Designs

Design-forward homeowners are seeking bold patterns and geometric layouts, including herringbone, chevron, and mixed-material combinations.

This trend is growing in Austin and Dallas, where modern architecture and creative interior design are popular.

Where contractors can win:

Offer specialty installation layouts
Upsell premium design work
Build portfolio images for marketing

Trend 6 — Texas Flooring Trends: Waterproof and Low-Maintenance Performance

Texas property owners want flooring that stands up to daily life—pets, children, humidity, and heavy foot traffic. Waterproof vinyl, sealed stone, and composite flooring are all seeing growth.

This is especially relevant for commercial spaces in Houston and San Antonio, where durability reduces long-term maintenance costs.

Insurance Coverage Every Flooring Contractor Needs in Texas

Regardless of the flooring trends you offer, protecting your business with the right insurance can help you meet contract requirements and reduce risk. Most major projects—commercial or residential—will require proof of insurance before work begins.

Below are the core policies flooring contractors across Texas should consider:

Contractors across Houston, Dallas, Austin, San Antonio, Fort Worth, and El Paso can work with One Hampton Insurance to ensure they meet all insurance requirements.

Final Thoughts

2025 is shaping up to be a strong year for flooring contractors in Texas. With the right materials, modern design options, and proper insurance protection, contractors can expand their services and position themselves as trusted specialists in the Texas market.

Staying ahead of trends—like LVP, wide-plank hardwood, natural finishes, and sustainable options—gives flooring businesses the edge needed to win contracts and increase profitability.