Is Owning an Epoxy Flooring Business Profitable in Texas?

Nate Jones
Dec 3
3 min read

If you’re thinking about starting or expanding an epoxy flooring contractor business in Texas, one of the first questions on your mind is likely: “Is this business profitable?” With growing commercial and residential construction across Houston, Dallas, Austin, San Antonio, Fort Worth, and El Paso, the potential for profit is strong. However, profitability depends on strategic planning, smart pricing, and efficient business management.

This guide explores what affects revenue for epoxy flooring contractors in Texas and how to protect your earnings while growing your business.

Demand for Epoxy Flooring in Texas

The demand for epoxy flooring continues to rise across Texas.

In Houston and Dallas, commercial warehouses, industrial facilities, and retail spaces require durable, long-lasting floors.
In Austin and San Antonio, residential renovations, garages, and trendy flooring designs are booming.
In Fort Worth and El Paso, new housing developments and commercial spaces need high-quality epoxy coatings.

Revenue Potential for Texas Epoxy Contractors

Profitability in Texas depends on the type of work and the scale of projects:

Residential epoxy flooring: $3–$8 per sq. ft.
Commercial epoxy flooring: $6–$12 per sq. ft.
Specialty metallic or decorative coatings: Up to $15 per sq. ft.

A contractor completing 5–10 medium-sized projects per month in cities like Houston, Dallas, or Austin could potentially earn $50,000–$120,000 annually, before expenses.

Costs That Impact Profitability

While epoxy flooring can be lucrative, expenses affect your bottom line.

Startup Costs:

Equipment: grinders, vacuums, rollers, squeegees
Materials: epoxy resins, primers, sealers
Marketing: websites, social media, online ads

Ongoing Expenses:

Labor and subcontractors
Vehicle costs for traveling between cities like San Antonio, Fort Worth, and El Paso
Insurance and permits

Marketing and Retaining Customers in Texas

Effective marketing is key to maximizing profits.

Optimize your Google Business Profile for each city: Houston, Dallas, Austin, San Antonio, Fort Worth, and El Paso
Showcase before-and-after project photos
Build partnerships with real estate developers, commercial contractors, and industrial clients

A strong marketing strategy increases job volume and allows contractors to command higher prices.

Want more epoxy flooring projects and bigger contracts?

Contractor Back Office gives you the tools to get found and win jobs. From professional websites to SEO and social media management that ranks you high on Google and that attracts new leads—we make it easy for clients to choose you for their flooring needs.

Protecting Your Profits with Insurance

Even profitable businesses face risks. Proper insurance coverage safeguards your revenue, employees, and equipment.

Essential insurance for Texas epoxy flooring contractors includes:

General Liability: Covers accidents and property damage
Workers’ Compensation: Required if you have employees
Commercial Auto Insurance: For traveling between job sites in Texas
Contractors Equipment Insurance: Protects expensive tools and machinery
Commercial Property Insurance: For stored equipment
Professional Liability: Covers errors in installation or advice

As an independent Texas insurance agency, One Hampton Insurance works with multiple carriers to find the best coverage for epoxy flooring contractors in Houston, Dallas, Austin, San Antonio, Fort Worth, and El Paso.

Final Thoughts on Profitability

Owning an epoxy flooring business in Texas can be highly profitable with the right approach. Focus on:

Targeted marketing in high-demand cities
Efficient project management
Proper pricing and cost control
Comprehensive insurance coverage

With these strategies and the right insurance from One Hampton Insurance, your Texas epoxy flooring business can thrive, generate strong revenue, and minimize risks.

Contact us today.