How to Get More Customers for Your Appliance Repair Business in Texas
- Nate Jones
- 1 hour ago
- 3 min read
Growing your appliance repair business isn’t just about advertising—it’s about building trust, expanding your network, and delivering exceptional service. Whether you operate in Houston, Dallas, Austin, San Antonio, Fort Worth, or El Paso, these strategies help attract new customers and keep them coming back.
Top Strategies to Get More Customers
1. Provide Exceptional Service That Gets Referred
Nothing beats word-of-mouth marketing. Satisfied customers are your best promoters.
How to do it:
Respond quickly to service requests
Be professional, punctual, and courteous
Leave the work area clean and tidy
Offer follow-ups to ensure the appliance is running perfectly
Encourage satisfied customers to refer friends and family in their neighborhoods.
2. Offer Service Guarantees and Warranties
Customers want assurance that they’re hiring a trustworthy professional.
Ideas for appliance repair businesses in Texas:
Offer a 30–90 day repair guarantee
Provide warranties on replaced parts
Highlight certifications, such as EPA 608 or TDLR appliance installer licenses
Guarantees help build trust in cities like Dallas and Houston, increasing referrals and repeat business.
3. Partner With Local Businesses
Local partnerships can provide a steady stream of leads:
Real estate agents needing pre-sale appliance inspections
Property managers requiring recurring maintenance
Appliance retailers who can refer customers for installation or repair
These relationships work well in San Antonio, Austin, and El Paso, where local networking is key.
4. Implement a Referral Program
Reward customers who refer new business:
Offer discounts or free maintenance on future service
Give small gifts like tool kits or service coupons
Promote your referral program through email, social media, and invoices
Referral programs increase repeat business and help establish a loyal customer base.
5. Engage With the Local Community
Community involvement helps customers see you as a trusted, local business:
Sponsor school events or sports teams
Participate in neighborhood home improvement fairs
Host free appliance care workshops
This is especially effective in mid-sized Texas cities like Fort Worth and El Paso.
6. Leverage Online Reviews and Testimonials
While this isn’t traditional marketing, online reviews influence local search and credibility:
Ask for reviews after every job
Showcase customer testimonials on your website
Respond to reviews professionally
Positive reviews in Houston, Dallas, or Austin can drive new customer inquiries and bookings.
7. Create Convenience for Customers
Customers value convenience and reliability:
Offer flexible scheduling (evenings/weekends)
Provide clear upfront pricing
Keep customers updated via text or email
Offer mobile payment options
Making the service experience seamless encourages referrals and repeat business.
8. Use Local Networking and Word-of-Mouth Marketing
Face-to-face connections are powerful:
Attend chamber of commerce events
Join local business associations
Build relationships with other home service providers (plumbers, electricians, handymen)
Networking often leads to high-quality leads in San Antonio, Dallas, or Houston.
Grow Your Business Sales With Contractor Back Office
Struggling to to attract new customers and close more deals? Contractor Back Office offers the solutions you need to grow your business and simplify operations.
Services include:
Protect Your Business with Insurance
As you grow, protecting your business becomes even more important. Appliance repair businesses face risks like property damage, liability claims, and employee injuries.
At One Hampton Insurance, we help appliance repair businesses across Texas find the best coverage at the best price. We serve Houston, Dallas, Austin, San Antonio, Fort Worth, and El Paso.
Coverage options include:
Final Thoughts
Getting more customers for your appliance repair business in Texas requires a mix of online marketing, partnerships, and excellent service. Combine these strategies with proper insurance coverage, and you’ll set your business up for long-term success.